The Benefits of a Chancellor Using Social Media

We had a busy week on Rocky Top! Our new chancellor Beverly Davenport started the job on Wednesday. She hit the ground running by meeting with students and the local media. On Friday she met with various campus groups at a reception in the library.


We’re excited that the she uses social media to engage with campus stakeholders. Our last chancellor did not have official accounts. We used the main UT Knoxville Twitter and Instagram to post pictures of him out and about on campus.

Her Twitter account is a great opportunity to showcase the things she is doing across campus. It also provides her with a way to stay updated on current topics and issues happening at UT. We hope that campus stakeholders will enjoy the direct communication with her.


We also hope that it provides us with more content to share on the main UT Knoxville accounts when we can’t attend events with her.

We’re happy she has arrived on Rocky Top and look forward to working with her!

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